Is Air Blowing Hard For Ethnic Clothing Online Business?

India is the place where air breezes then it breeze hard mostly in case of product development! Indian ethnic cloth sellers are in Boost mode for marketing their products online.

Huge number of tradition clothing brands goes online; not only this, but also measureless number of small boutiques are shouting on social media with their ethnic products(Sari, Suits, Kurti, Lahenga, Anarkali, Chaples & Accessories).

A ton of competition, making Buyer King! Festive and wedding season fuels buyer need and seller e-shops should be focused on buyer’s eyeballs to sell ethnic clothing online.

Fascinatingly, online shopping is superlative because it facilitate by way of choosing and comparing between a wide range of product and prices of ethnic women dresses. Several brands are selling on more than one online site, depending on prices and discounts which can be compared easily.

Small boutiques are selling their ethnic women dresses via creating groups and communities on social media tools and promoting products online in local places too. Big brands and channel distributors are also promoting these small boutiques and designers to showcase their products online for boosting sales and manage supplies.

Indian ethnic culture is a bit biased from western style, in streets of Indian towns. So, big Indian brand are positive for fusion of local boutiques and buyer corridor.

Several other brands are also coming up with their trendy ethnic products online.

Is “Imitation jewellery” Hot product Online?

To attract eyeballs with the dazzling looks and designs “Jewellery” is Hot product Online!

Online shopping is emerging a process to have expensive &  pocket suited imitation jewellery.

It is simple and attractive to visit online web page full of products deals and accessories ranging from economical to high categories like earrings, necklaces, pendants, pendant sets, rings bracelets, anklets nose pins, chains, cufflinks and  hair accessories and so on. Several portals are flashing  imitated jewellery, are the major player in this field.

Vertically Industry has different arena as major jewel merchants are keeping themselves away from online  competition. It is becoming an open field for multi-product Electronic retailer.Several e-retail sites are selling with attractive pricing with various seasonal offers and at bumper Discounts.

Many startups to launch online imitated jewellery are fixing their banners. Funding and efficiency are basic hurdles in this business. People are rapidly shifting to imitated Jewellery as it is within their purchasing power.

A study extracts college students are main online Jewellery buyers. The imitation jewellery market, which is about Rs 10,000 crore in India presently, is expected to touch Rs 15,000 crore by 2015 because of  growing demand and popularity. Artificial jewellery provides a wide range of variety to choose from ranging in different segments of prices.

It’s fun to wear and is popular among all age groups of women. As the traditional gold and diamond jewellery  not lost its significance but still imitated jewellery is the choice of the hour. The trend of artificial jewellery shoots up not just because it is inexpensive but is having a huge variety of designs and colours as well.

You must take care of material used for making jewellery while buying it online. Price is your choice what you want spend on design's creativity.

Are E-tailors Catching Cat in Net by putting Milk in Bowl?

In India, discussion on online-offline Battle came out after a million day type experimental campaigns.

Technically, one million sale in ten hour is like a spoon in a jug. But at last the process tends the buyer-seller community to have some sweeter and bitter experience. In India, online sale have some limitations of their reach. In metros and metros-connected cities youth handle internet or Smart phone jump for online sales.

They sold out limited youth-related items like Mobile, Laptops, Music console, Youth clothing & accessories. Is it completes the whole Indian trade economy? Indian trade economy goes deep from big goods depot to a shop in streets of mohalla/colony. Indian Corporate has wide distribution network clicking several Depots, C/F agents, Distributors, Whole sellers, Retailers, Ready to move shops.

In India people purchases not only on the bases of loyalty but before that it came relations. If we move in a street having 4 Shops, then buyer prefers to have goods from whom he has better  relations. Distribution/supply channel runs on 8/10 relations based channel partners. 

Are we trying to overlap relations by pampering buyers with Heavy discounts?  For a Short time span its fine but later it becomes a myth.  

To have a long journey, you have to work as buyer wants. Buyer buys on relations then you have to create your relations with buyer. 

Just like in India free government schemes does not work out due to lack of relation between beneficiary and authorities. If you create relations you got sold your products.  India is a country where multi level marketing companies got failed. So, whatever business you do basic thing is customer relations. Relations depend on faith of buyer on online stores. 

That the point coming out; are we considering on relation development or catching cat in net by putting milk in a bowl. Lots of funds can be fetched out from outsiders, but are E-tailors on right side of road? 

Just Dial Plans to be a online Retail Shop its amazing !!

Its Board plans to raise up to Rs.1000 Crore from market. It again Shows  how India's  online business is going to be at peak. Investors are opening their pockets for funding plans of online retailers. 

Specially in case of just Dial its becoming a feather funding, as it has a huge base of Registered Retail Merchants on its online facility. While So many Giants E-tailers are marching on funding for their investment heavily in logistics and warehouse.

Just Dial's plays not only in to products categories but also its Search Plus Facility covering 145,000 Merchants & Offers over 20 services from flowers to booking doctors appointment all services could be connected with mobile from next year.

Small E-Retailers Footing Better in Shopper Arena.

Middle size online sellers, giving more end-user satisfaction on delivery and service part of their business. Their focus on specific product segment and user centric approach is giving a unique approach to online business segment.

Rather doing business in volumes these small online units creating margin via putting emphasis on small group of consumer.

Mega online player trying to panetrate by providing huge discounts,but what next.

Its a bitter pill that stop running fast, start going steady else of not use.

People beliving in small online marts, if they provide better visual with better quality products with better customer relations.

Experimenting in market is resonable but experimenting with customer destroys the whole industry.

In India it is proved in several times.